Carrier Route Boundaries
Maponics customers including Pitney-Bowes MapInfo, MelissaData, FedEx, UPS, and DHL use carrier route boundaries for:
Targeted Saturation Mailings
Marketers use carrier route GIS data to target and reduce the costs of saturation mailings. They visually verify target areas and achieve bulk rate discounts on mailings.
Notification Mailings
Businesses required to mail notifications to surrounding addresses rely on carrier route boundaries. Qualifying for bulk rate discounts and limiting mailings to only those addresses required saves money.
Prospect Location
Businesses replicate success by using carrier route GIS data, often with Neighborhood Boundaries, to find markets similar to those they already own.
Deliver Route Design
The USPS divides 5-digit AIP Codes into carrier routes to facilitate delivery. Businesses that need to deliver product can design their own routes using carrier route GIS data that includes address counts and types.
